Thank you to all the designers!
Molén: Who is EKTA SINGH?
Ekta Singh is an Indian born international fashion designer. Known for her intricate embroideries, feminine flawless clean lines, immaculate cuts and unblemished finish; Ekta has created a unique aspirational world that alludes to sensuality and sophistication. Exquisite details intricate draping and a nonchalant sense of style characterize the EKTA SINGH aesthetic.Her sense of detailed embroideries and embelishments finely honed on her clothes, each creation handcrafted to perfection, with meticulous attention to aspects such as cut, color, drape and feel of the garment.
Apart from her luxury prêt line, Ekta Singh also specializes in high-end signature style bridal wear with the most exquisite embroideries often making use of specially formed pure gold and silver threads neatly sewn on self designed intensely detailed art forms . Each bridal piece is like an heirloom with over two months of hard labor and 20 craftsmen working on each piece. Over the years, Ekta has been responsible for designing wedding trousseaus for several wealthy and reputed families in India and internationally.
With an exclusive store in New Delhi, Ekta over the years expanded her wings outside India to cater to her clients from Europe, Middle East, Australia and USA. Ekta Singh’s brand appeal is aimed at today’s luxury discerning customers. Her designs have not only been adored and acclaimed by the global fashion fraternity and media; it has also been featured in various international fashion publications. Her collection augments her charming style and truly points towards the direction of fashion’s future with crystal clarity.
Apart from her flagship store in New Delhi, India, the EKTA SINGH label is available as a host of prestigious retail outlets across the UAE and Middle East market. These include Mumbai Se, Harvey Nichols (Saudi Arabia), Studio 8 (UAE), Kimaya, Sauce, Designer's Lounge (Kuwait), Design Studio, etc. to name a few.
Site - www.ektasingh.com (currently being upgraded)
Name of the collection -and creative inspiration
Ekta Singh’s SS 12 collection titled "Rubik's Cube of Life", interprets the season’s bold colour blocking and pleating theme in various manifestations. A part of the collection is inspired by the Rubik’s Cube, wherein, the interplay of the cubes forming a colour parade is reflected in the outfits using colour block shifts to solid brights’ in contrasting colours. An additional touch of the embellished artwork adds to the overall appeal. This particular part of the collection includes resort wear and luxury prêt lines ranging from tunics to kaftans to evening dresses.
“When you first buy a Rubik’s Cube, it is completed; with all sides correctly aligned with the respective colours. However, when you begin turning it, the colors mix up and soon one finds it difficult to bring it back in order. Life is a lot like this. It’s filled with various colours of puzzling emotions and one’s constant search for the right algorithm to twist the Rubik’s Cube of Life back in order”, says Ekta Singh.
As Erno Rubik, the inventor of Rubik’s Cube quoted when he first designed the cube, “It was wonderful to see how after only a few turns, the colors became mixed, apparently in random fashion. Like after a nice walk when you have seen many lovely sights you decide to go home, after a while I decided it was time to go home, let us put the cubes back in order. And it was at that moment that I came face to face with the Big Challenge: What is the way home?"
The second part of the collection is very feminine with a captivating modern and trendy appeal. It uses varying subtle shades to monochrome evening dresses. The key highlight of this section remains the rich and intricate details of the signature style jeweled embellishments, which bestow a spectacularly glamorous appeal to the garments. The selection includes elegant evening dresses in soothing colours, attractive designs which are sophisticatedly handcrafted to perfection.
Who inspired you for this collection
The fabric of life is a real canvas which allows me to draw inspiration each day and paint my creativity in the form of fashion.
It varies from short tunic shift dresses to long flowing evening and maxi dresses.
For the SS12 collection there is a lot of sea green, sea blues, gold, bubblegum pink, ruby,orange black ,white and nude.Some are used in forms of fabric colour blocking and some through use of thread and stone embroideries in contrast and vibrant colours.
Specially pleated tules, french chiffons,pleated crepes and flowing georgettes.
Range from colour blocked and structured fitted garments to colour blocked flowing gowns.
My signature style jewelled embellishment and handcrafted threadwork/embroideries accessorize the garments on its own.
Molén: Thank You!
Focusing on high quality fabrics and fine finishing apparel, Mirela Stelea has gained good feedback both from critics and public based on her refined and feminine pret-a-porter outfits.
Her main target is to bring to the public vivid colored, delicate, exotic, breezy outfits designed for exclusive, but also, casual events. From a nice walk under the pleasant sunshine to fabulous evening cocktails, from a relaxing time on the beach to memorable wedding moments, Mirela Stelea dresses make the dreams come true. After graduating European Fashion Institute, at Barcelona (Spain) three years ago, Mirela Stelea has launched her own fashion business, launching Terzza Design collection which was presented at Bucharest Fashion Week. Mirela’s wedding gowns collection was atferwards presented at Dubai Bride Show in March 2011.
In july 2011, Mirela Stelea has launched Romania’s first Cruise collection. “Unforgettable” is the name of this exclusive concept, that consists in seven delicate dresses, designed to be worn on cruises, yacht trips, pool parties and evening summer cocktails.
The spectacular photo shooting was set on a 1,5 million euro yacht, while cruising the beautiful waters of The Black Sea. It was realised by renowned fashion photographer Oltin Dogaru, starring the international model Nicoleta Vaculov. The whole concept is signed by ADPM PR, the first Romanian PR celebrity agency.
Continuing to bring something new in the field of Romanian design, Mirela Stelea has launched a splendid collection of jumpsuits, emphasized through a unique photo shoot, carried on board of a private jet. While jersey jumpsuits are colorful, funky, bold and provocative, the ones made of veil and silk are delicate, precious and refined.
"Jumpsuits are the hottest fashion item of this season, and each jumpsuit I create is unique and made with passion." The photo shoot is signed by the fashion photographer Doru Amariucai and features the international model Roxana Paraschivoiu.
Name of the collection: Loose
Molén: Who inspired you for this collection?
I have always created especially for women who want to be admired, to leave a stunning impression everywhere they go. Jumpsuits are the ultimate option for being feminine and elegant. I remember, when I was in Barcelona, one year ago, a woman entered a lobby hotel, dressed in a spectacular turqoise silk body shaped jump suit. She was stunning and turned all the looks. Everybody stood still and quiet for at least 15 seconds. For this kind of breathtaking moments I decided to create Loose collection. So that every other woman could live that Barcelona Hotel experience at least once in a lifetime.
All jump suits are down to ankle long. Some of the jumpsuits made of jersey could be ankle tight, so that they can be pulled in the boots, others could be left free just to cover the up side of the high heels sandals.
The jumpsuits made of natural silk are also long till the ankle, large, most of them covering almost the entire sandals.
Colors and fabrics: Half of the collection is made of jersey, in strong colors such as gold, silver, red, orange, brown, and half of natural silk, also in strong colors such as turquoise, orange-pink, green and also white.
The collection is called “Loose” just to explain the ease, the comfort the items give you while wearing them. There are jumpsuits that cover body imperfections. Everybody could look gorgeous in them. The jersey ones are elastic and ease at the same time. The silk ones are incredibly comfortable and, because they are covering 75% of the body, eliminate any imperfections as well.
The jumpsuits can be worn with long diamond/ Swarovski earrings, petal shaped earrings, big sized bracelets, oversized necklace, silk belts, etc.
Molén: Thank you!!
|UNDER THE PATRONAGE OF DUBAI CULTURE & ARTS AUTHORITY,|
DUBAI FASHION WEEK INVITES YOU TO THE 'OPENNING CEREMONY'
|SAKINA MOHSIN/MEEMSEEN||12:00 PM|
|ZORI COUTURE||02:00 PM|
|MIRELA STELEA||04:00 PM|
|MUMBAI SE PRESENTS EKTA SINGH||08:30 PM|
|EASTON PEARSON||10:30 PM|
|NETFLEX PRESENTS MAPXENCARS BY RIDDHI & SIDDHI/JELIN GEORGE||12:00 PM|
|MALAK EL EZZAWY||02:00 PM|
|SAI SUMAN||06:00 PM|
|MALIKAT ALLAIL BY WAFA AL KATHIRI||08:30 PM|
|LABEL 24 PRESENTS RAVI BAJAJ||10:30 PM|
|HOMA Q||12:00 PM|
|MAISHA CREATIONS BY MEHWISH AFZAL||02:00 PM|
|RIIMPLE AND MAYYUR GIROTRA||04:00 PM|
|USH DESIGN BY ABEER AL SUWAIDI||08:30 PM|
|MUMBAI SE PRESENTS MEHER & RIDDHIMA||10:30 PM|
|NEW GENERATION||12:00 PM|
|JAYA MISRA||04:00 PM|
|DAN COUTURE||06:00 PM|
|PURE ELEGANCE,USA||12:00 PM|
|ROOPA PEMMARAJU||04:00 PM|
|AMBER FEROZ||06:00 PM|
|AMATO BY FURNE ONE||08:30 PM|
|THE RED DRESS COLLECTION PRESENTED BY EMIRATES WOMAN|
SUPPORTING EMIRATI CHILDREN'S AND WOMEN'S CHARITIES